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DALLAS — October
22, 2019 — Integrity Marketing Group, LLC
(“Integrity”), the nation’s largest independent distributor of life and
health insurance products to the Senior Market, today announced it has
acquired Your Insurance Group, LLC (“YIG”), an insurance marketing
organization headquartered in Melbourne, Florida. As part of the deal,
YIG co-founders Brian McCann and Avi Assouline will become owners in
Integrity. Financial terms of the contract were not disclosed.
Founded in 2013, Your
Insurance Group is one of the fastest-growing senior insurance marketers
in the country. The company provides a full spectrum of products to over
5,000 agents including final expense, term life insurance, and mortgage
protection insurance. This year, YIG will produce almost $30
million of annualized premium alongside anexclusive set cost lead program
that generates in excess of 350,000 final expense and Medicare Supplement
direct mail leads per month.
“Brian and Avi have
created an incredible business model that has attracted some of the best
and the brightest in the insurance industry,” said Bryan W. Adams,
Co-Founder & CEO of Integrity. “The training, support and lead
generation they provide to their agents is exceptional, and I can’t wait
to see what we can accomplish together as we learn from each other and
collaborate on ways to better serve all of our combined agents.”
“Who doesn’t want to
join Integrity Marketing?” said McCann. “We have grown our business every
year, but we could never reach our full potential without Integrity in
our corner. They have a platform unlike anything in the industry that
will allow our agency partners and agents to grow their business
exponentially.”
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