Integrity Further Enhances Agent Development by Acquiring
Elevation Sales Coaching
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Consistently successful IMO with innovative training systems
joins Integrity to connect with partner network and develop strong agent
leaders
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DALLAS –
OCTOBER 25, 2022 – Integrity
Marketing Group, LLC (“Integrity”), a leading distributor of life and health
insurance, and provider of wealth management and retirement planning
solutions, today announced it has entered into an agreement to acquire
Elevation Sales Coaching (“Elevation”), based in Wake Forest, North
Carolina. As part of the acquisition, Jordan
Smith, President of Elevation Sales Coaching, will become a
Managing Partner in Integrity. Financial terms of the acquisition were
not disclosed.
“Jordan and his team
already understand how to achieve success — striving for excellence is at
the core of their business,” said Bryan W. Adams, Co-Founder and CEO of
Integrity. “His consistent effort and winning mindset make Jordan an
ideal partner. By utilizing Integrity’s technology, customer relationship
management resources, product development and analytics, Elevation can
help agents reach their full potential to better serve even more
Americans. We’re always thrilled to add energetic, driven partners, and
we welcome Elevation to our Integrity family.”
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Founded by Smith,
Elevation provides expert education and accessible information that
empower agents to improve their sales processes and maximize revenue. The
company specializes in coaching agents who serve the senior market with
final expense, life insurance, annuities or Medicare products. Elevation
creates structures for personal and team growth and offers multifaceted
product-level support to developing agents.
“Integrity attracts
leaders, especially those who want to have a lasting impact on this
industry,” said Jordan Smith, President of Elevation Sales Coaching. “At
Elevation, we are also in the business of building and supporting
leaders, which makes this partnership a fantastic fit. The resources
Integrity has created would take us a decade or more to develop or invest
in on our own. Though we could continue down our current path of growing
organically, Integrity expedites our growth by diversifying our business
and expanding our recruiting abilities. We’ve watched the powerful
acceleration other Integrity partners have experienced and the difference
that has made for agents and consumers, and we’re very excited to see
those same results at Elevation.”
“Since joining
Integrity, our business has more than doubled,” shared Craig Harvey,
Managing Partner at Integrity. “There is no way we could have
accomplished this without the leadership, resources and influence of
Integrity. Jordan is extremely driven and a natural leader. Through this
partnership, we know his business will achieve milestones it couldn’t
attain without Integrity. Jordan and his team at Elevation will be a
tremendous addition to Integrity — their best days are ahead of
them.”
Smith will add his
extensive sales coaching expertise to Integrity’s partner network, a
rapidly-growing group of industry legends and icons who share best
practices and collaborate on solutions that better protect the life,
health and wealth of all Americans. These experts are optimizing
insurance and financial service processes to help consumers plan for the
good days ahead.
“Every week, we see more
of the best and brightest companies in our industry join Integrity,”
expressed Chad Milner, Managing Partner at Integrity. “We’ve enjoyed
collaborating with other Integrity partners to drive sales and increase
our growth every year. With his strong character, passion for helping
others and ability to grow a business, Jordan will undoubtedly experience
the ‘Integrity Effect.’ Without Integrity, you operate on an island on
your own. Integrity’s technology keeps great companies like Elevation on
the cutting edge and helps them feel confident in the opportunities
ahead.”
Integrity’s platform of
insurtech solutions unlocks a diverse range of new products and systems
to Elevation, allowing them to provide agents with enhanced training
value and services. Proprietary resources available to partners include
Integrity’s MedicareCENTER platform and Mobile App, in-depth data and
analytics, on-demand quoting and enrollment, and access to Integrity’s
world-class advertising and marketing capabilities. Elevation can
increase operational flexibility by utilizing Integrity’s shared business
services. These administrative functions include support in areas such as
People & Culture, Technology & Innovation, finance, legal and compliance.
Additionally, Elevation
joins all Integrity partners in offering employees meaningful company
ownership through the Integrity
Employee Ownership Plan.
For more information
about Elevation’s decision to partner with Integrity, view a video at www.integritymarketing.com/Elevation.
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About
Integrity
Integrity, headquartered
in Dallas, Texas, is a leading distributor of life and health insurance,
and provider of innovative solutions for wealth management and retirement
planning. Through its partner network, Integrity helps millions of
Americans protect their life, health and wealth with a commitment to meet
them wherever they are — in person, over the phone and online.
Integrity’s cutting-edge technology helps streamline the insurance and
financial planning experience for all stakeholders. In addition,
Integrity develops products with carrier partners and markets them
through its nationwide distribution network. Integrity’s nearly 6,000
employees work with approximately 500,000 agents and advisors who serve
more than 11 million clients annually. In 2022, Integrity will help
carriers place almost $20 billion in new sales and oversee more than $30
billion of assets under management and advisement through its RIA and
broker-dealer platforms. For more information, visit www.integritymarketing.com.
About
Elevation Sales Coaching
Elevation, founded in
2011, is based in Wake Forest, North Carolina, and is a leader in the
simplified life insurance market. The agency also specializes in final
expense, Medicare, annuities and retirement planning. To provide the best
products and services, Elevation partners with leading carriers and
focuses on developing agents and leaders to provide quality service in
the senior market. In 2022, Elevation will serve over 150,000 clients and
approach over $100 million in annual paid premium.
Media
Contact:
Rachel Aird, Public Relations Director
Integrity Marketing
Group
press@integritymarketing.com
801-706-7005
Partnership
Inquiries:
Eric Pederson, Vice President of Business
Development
Integrity Marketing
Group
partnership@integritymarketing.com
866-650-1857
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