PR
Newswire November 29, 2018
New global research1 released
by Vitality, a leading behavior change platform, reveals that financial
incentives combined with wearables encourage people to significantly increase
their physical activity.
It's a finding
consistent with the John Hancock Vitality Apple Watch user experience, and
bolsters the company's recent decision to
help all customers live longer, healthier lives by including Vitality on every
life insurance policy it sells.
With the John
Hancock Vitality program, customers have the option to earn rewards and
potential premium savings through physical activity, better nutrition, mindfulness
and preventative screenings.
The RAND
Europe study of over 400,000 people in the U.S., U.K. and South
Africa, the world's largest behavior tech study based on verified data,
concluded that those who wore an Apple Watch and participated in the Vitality
Active Rewards benefit program averaged a 34 percent sustained increase in
physical activity compared to participants without an Apple Watch.
That's the
equivalent of 4.8 extra days of activity per month.
In the U.S., the
RAND study results revealed significant improvements in levels of physical
activity:
·
The number of active days increased by almost 31 percent
·
Participants who had the highest level of inactivity and body
mass index levels improved more than other groups, increasing physical activity
by 200 percent in the U.S
·
High-intensity activity days increased by 52 percent
In addition, the
study found that positive associations between Vitality with the Apple Watch
benefit and physical activity persists over time.
John Hancock Joins
Global Pledge with Aggressive Goal
John Hancock and
parent company Manulife fundamentally believe insurers should help customers
live healthier and have signed a global pledge with Vitality to help make 100
million people 20 percent more active by 2025.
"The RAND
research proves the experience of our customers to date will have long-term
impact – people can successfully take small, everyday steps to improve their
overall health and a life insurance company can help them in that
journey," said Marianne Harrison, CEO of John Hancock. "We're fully
committed to this premise, and our pledge today will further reinforce our bold
commitment to give people the tools they need to live longer, healthier
lives."
Harrison, along
with Manulife President and CEO Roy Gori and Manulife Canada President and CEO
Mike Doughty, acted as signators in the pledge. Manulife recently announced it
will give millions of group benefits employees access to the Manulife Vitality
platform, starting this spring.
Apple Watch Series
4 Now Available for John Hancock Life Insurance Customers
John Hancock is
also announcing today that policyholders can receive the new Apple Watch Series
4 for as little as $25 through regular exercise. The newest version of the
watch can detect hard falls and features an electrical heart rate sensor that
can also take an electrocardiogram.
"There is
natural alignment between consumer health and longevity, and our goals as a
life insurer. This type of shared value is good for everybody," added
Brooks Tingle, president and CEO of John Hancock Insurance. "The Apple
Watch has been an extremely popular and effective component of our program to date,
helping our customers not only live healthier lives through better exercise and
mindfulness habits – but also improve their financial wellness through the
rewards our program offers, including lower premiums and discounts from some of
their favorite national retailers."
In 2016, the
company first introduced customers to the opportunity to earn an Apple Watch
(for an initial $25 fee) to support their physical activity goals and earn
points that reduce or eliminate their monthly payments for their watch over a
two-year period. Last year, John Hancock expanded the offering to include the
Apple Watch Series 3. Today's announcement furthers John Hancock's commitment
to motivate customers to protect both their financial future and stay active
and healthy.
About John Hancock and Manulife
John Hancock is a
division of Manulife Financial Corporation, a leading international financial
services group that helps people make their decisions easier and lives better.
We operate primarily as John Hancock in the United States, and Manulife
elsewhere. We provide financial advice, insurance and wealth and asset
management solutions for individuals, groups and institutions. Assets under
management and administration by Manulife and its subsidiaries were over
CAD$1.1 trillion (US$863 billion) as of September 30, 2018. Manulife Financial
Corporation trades as MFC on the TSX, NYSE, and PSE, and under 945 on the SEHK.
Manulife can be found at manulife.com.
About Vitality
Guided by a core
purpose of making people healthier, Vitality is the leader in improving health
to unlock outcomes that matter. By blending smart tech, data, incentives, and
behavioral science, we inspire healthy changes in individuals and
organizations. Vitality brings a global perspective through successful
partnerships with the smartest insurers and most forward-thinking employers
around the world. More than 8 million people in 18 countries engage in the
Vitality program. For more information, please visit www.vitalitygroup.com.
Insurance policies
and/or associated riders and features may not be available in all states.
Apple Watch program
is not available in New York. You can order Apple Watch Series 3 (GPS) or
Series 4 (GPS) by electronically signing, at checkout, a Retail Installment
Agreement with the Vitality Group, for the retail price of the watch. After an
initial payment of $25 plus tax, over the next two years, monthly out of pocket
payments are based on the number of workouts completed. Upgrade fees apply if
you choose (GPS + Cellular) versions of Apple Watch Series 3 or Series 4,
larger watch case sizes, certain bands and case materials. Apple is not a
participant in or sponsor of this promotion. Apple Watch is a registered
trademark of Apple Inc. All rights reserved.
Rewards and
discounts are subject to change and are not guaranteed to remain the same for
the life of the policy.
John Hancock
Vitality Program rewards and discounts are only available to the person insured
under the eligible life insurance policy.
Vitality is the
provider of the John Hancock Vitality Program in connection with policies
issued by John Hancock
Insurance products
are issued by John Hancock Life Insurance Company (U.S.A.), Boston, MA 02210
(not licensed in New York) and John Hancock Life Insurance Company of New York,
Valhalla, NY 10595.
MLINY112718141
PR-2018-42
1 RAND Europe 2018, Financial incentives and physical
activity, Evidence from the Vitality's Apple Watch benefit, Marco Hafner, Jack
Pollard and Chris van Stolk, page vii.
SOURCE John Hancock
https://insurancenewsnet.com/oarticle/john-hancock-touts-early-returns-on-apple-watch-monitoring-plan#.XAG8ZiX4-JA