Monday, December 3, 2018

Introducing the How to Guide for Marketing Center for Independent Living Services to Health Plans and Payers


From Our Partners
December 3, 2018
Aging and Disability Business Institute

Webinar: Introducing the How to Guide for Marketing Center for Independent Living Services to Health Plans and Payers

Thursday, December 6, 2018, 3:00 PM ET

The webinar presented by the Aging and Disability Business Institute covers how Centers for Independent Living (CILs) can leverage their expertise of providing consumer-directed community support services for individuals with disabilities; an overview of health plans and health payers; and how CILs can best work with and benefit from working with them. Presenters will highlight links between core services and other services offered by CILs, and services purchased by health plans and payers, and provide insight on the initial steps CILs can take to prepare to work with health plans and payers. The presenters have first-hand knowledge of how working with health plans and payers provides opportunities for CILs to serve more people, provide more comprehensive services, and be better advocates for services for the disability community.
The webinar also introduces the “How-To Guide for Marketing CIL Services to Health Plans and Payers” to boards of directors, executives, and other leaders of centers for independent living to help establish working relationships with health plans and payers. The guide was developed by ILRU (Independent Living Research Utilization) and the National Center for Aging and Disability as part of its work with the Aging and Disability Business Institute.
Participants will:
  • Access the “How-To Guide for Marketing CIL Services to Health Plans and Payers”;
  • Understand health plans and health payers and how they can work with and benefit CILs and other CBOs;
  • List initial steps to prepare to work with health plans and payers including necessary organizational shifts; and,
  • Understand the links between core services and additional services offered by CILs and services purchased by health plans and payers, as well as discuss the importance of marketing services to health plans and payers.

Learn more about ACL's Business Acumen Initiative to help states and community-based organizations build networks and respond to delivery system changes, including technical assistance, building business capacity for successful contracting with integrated care entities, and developing pathways to sustainability.
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