"Boomers like immediate
satisfaction. They like to know they got what they bought, so [it’s finding
ways] plans can support and engage consumers in ways they've never really had
to do in the past."
— Cary Badger, a principal with HealthScape Advisors, spoke with
AIS’s RADAR on Medicare
Advantage about how Medicare Advantage plans can attract the latest
generation of seniors with digital communications and tech-savvy benefits.
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