In this white-hot M&A market, price is no
longer the stand-alone consideration
March 4, 2020 By Scott Hanson
For at
least the sixth consecutive year, M&A
activity hit record highs in the RIA space in 2019.
As the
engine behind a few of those transactions, there’s something that’s impressed
me since we began acquiring firms a few years ago: Principals are deeply
concerned about the impact a sale will have on their clients and staff.
With
most principals at advisory firms averaging
over 50 years of age, our industry is one of the oldest in any
sector. Unfortunately, advisers can’t work forever, even if they want to. In
fact, retirement may be forced upon any of us at any time.
For
advisers with the noble intention of looking out for the interests of their
clients and staff, that means a specially crafted succession plan. Since banks
are not keen on lending to buyers of cash-flow-dependent businesses, some
advisers may need to think about self-financing the sale. For others, it means
negotiating a sale with a larger firm.
The
best part of this is that record-high valuations mean choices. If taking care
of the people who have taken care of your business is important to you, you
should be able to find a buyer that supports that vision.
Of
course, any
succession plan that includes a sale requires massive amounts
of due diligence. Will the acquiring firm really look out for your clients’
best interests? Will your staff be brushed aside, or will they be embraced and
given the opportunity to grow professionally?
In this
white-hot market, while it’s certainly not secondary, price is no longer the
stand-alone consideration. If your firm has value, you’ll have suitors making
offers.
I tell
principals all the time that selling and looking out for the needs of your
clients means entering into an agreement with a forward-thinking firm that has
a wider range of service offerings, a fiduciary mindset that doesn’t chase the
market, and the most modern technologies.
Another
key factor is that clients get to keep their current adviser.
Difficult
as it can be to accept, an agreement with the right firm will result in the
client feeling that service and communication has improved. (And shouldn’t that
be your goal?) The key is to clearly explain this to clients in advance so they
understand that while the name may change, they’re going to benefit from the
process.
Making
sure the needs of staff are met is not that dissimilar from doing what’s best
for your clients. Conduct your due diligence, know what you want for your
staff, ask for it, and a good price should follow.
That
means negotiating with a national firm that is serious about organic growth and
expansion via marketing, education and client service. A firm like that not
only provides you yourself with numerous possible roles and career options, it
will likely give your staff more opportunity for professional growth down the
line.
Scott Hanson is
co-founder of Allworth Financial, formerly Hanson
McClain Advisors, a fee-based RIA with $8 billion in AUM.
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