Ever wonder how certain
digital marketing tactics impact each other? And how you can mix them
together for maximum results?
For example, how does
advertising in Google Ads impact your search engine rankings? Or how
about the reverse — how does SEO impact Google Ads campaigns? And how
does social media marketing impact email marketing?
Or are these tactics
mutually exclusive so they have zero impact on each other?
The short answer is no,
they are not mutually exclusive tactics. In fact, they all impact each
other and they all have the ability to enhance the performance of the
other tactics.
In this article, I’ll
explain how, and I’m going to focus on these core digital marketing
tactics:
- Search
Engine Optimization (SEO)
- Online
Advertising (PPC, or pay-per-click)
- Email
Marketing
- Social
Media Marketing
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