Eldercare Insurance Services Joins Integrity
Marketing Group
to Accelerate Impressive Growth
to Accelerate Impressive Growth
DALLAS
—
January 9, 2019 — Integrity Marketing Group, LLC (“Integrity”), the
nation’s largest independent distributor of life and health
insurance products, today announced that it has acquired Eldercare Insurance
Services, Inc. (“Eldercare or the Company”), one of largest Senior Market
insurance marketing organizations (“IMO”) in the United States. All of
Eldercare’s 60 employees will continue in their current roles at Eldercare’s
headquarters in Hot Springs, Arkansas. As part of the deal, company owners Tony
and John Bettis become owners in Integrity. Financial terms of the private
transaction were not disclosed.
Eldercare is highly respected as one of the nation’s most
successful distributors of Medicare Supplement and other Senior Market
insurance products, leveraging a network of independent insurance agents, a
career distribution sales force and an internal call center operation. In 2018,
Eldercare placed over $60 million of annualized premiums and helped more than
40,000 Americans plan for their life and health insurance needs.
“I’m incredibly proud of what we have built at Eldercare, and this
partnership with Integrity will help take us to the next level,” said Tony
Bettis, Founder of Eldercare. “Our growth under John’s leadership has surpassed
expectations and aligning with Integrity will help us grow even faster to help
even more Americans.”
“As someone who literally grew up in the
business, I can see exactly how joining Integrity will take us to new heights
through access to more products, agent services and other resources,” said John
Bettis, President of Eldercare. “There’s no limit to what we can achieve
together. Integrity’s proven track record of unburdening agencies from the
day-to-day distractions of running a business through their shared service
platform will allow us to serve more agents and sell more products. I wish we
had joined Integrity sooner.”
Learn more about Eldercare’s decision to
join Integrity in this video: www.integritymarketing.com/eldercare
“Everyone in our industry knows what a big
deal this is for Integrity and the Senior Market,”
said Bryan W. Adams, Co-Founder & CEO of Integrity. “Eldercare’s
young, dynamic team has done an incredible job. The Company is growing at more
than twice the rate of the overall market and we’re confident we can help
accelerate this impressive growth with the broad set of resources and best
practices that are shared among all Integrity partners.”
“Combining young and proven
talent with a winning program allows everyone to achieve more than they could
have on their own and we’re excited to welcome Eldercare to the Integrity
family.” said Steve Young, Chairman of Integrity.
“Tony and John are two legends in the Medicare Supplement market
and I’m incredibly honored to have them join Integrity. I could not have
imagined a better start to 2019,” said Mike White, Managing Partner at
Integrity.
# # #
About
Integrity Marketing Group
Integrity
Marketing Group, headquartered in Dallas, Texas, is the nation’s leading
independent distributor of life and health insurance products focused on
serving the Senior Market. Integrity develops and distributes life and health
insurance products with insurance carrier partners and markets these products
through its distribution network, which includes other large insurance agencies
located throughout the country that has over 100,000 independent agents.
Integrity serves almost three million clients with over 400 employees. More
information is available at:
Media Contact:
Tom
Faust
Stanton Public Relations
646-502-3513
Partnership
Inquiries:
Eric Pederson, Vice President of Business Development
Eric Pederson, Vice President of Business Development
Integrity Marketing Group, LLC
866-650-1857
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