The New Year starts on Tuesday. Are you
prepared to hit the ground running?
This is an important time of the year, as
preparations are underway to get off to a fast start come Tuesday. Are you
doing all you can to be ready for 2019?
When I ran track in school, I had a checklist
of items to complete before the gun went off. I made sure to stretch, properly
hydrate, and most importantly, mentally prepare how to run the race. The key
was to get off to a fast start and finish with a strong kick. Compare this
mindset to your 2019 objectives: are you physically and mentally prepared for
2019?
Think of the New Year as the start of a race -
a race to achieve your goals. Before the ball drops and 2019 arrives, prepare
your checklist or you'll likely get left behind. Here are some ideas:
Prepare and
train:
- This could mean focusing on your areas of
improvement that you identified last year. For example, did you
complete all of your required product training?
- Have you planned out how you will run your race this
year? Put the necessary training time in to set yourself up for the win.
Set S.M.A.R.T.
goals:
- Write down your objectives for this new
year.
- Establish your marketing strategy so
you have a plan on how to achieve these goals.
Know your competition:
- Before taking your mark at the start
line, look around! Who are you facing off against and where do you stand
in comparison?
- If others are carrying out the same initiatives as
you, maybe it’s time for a new strategy.
Recognize your
strengths and weaknesses:
- Be aware of what you need to
improve on as well as what you're already great at. Do you start the race
in the lead then slowly fall behind, or do you gain speed later on?
- Figure out what you can do to stay steady throughout the whole year.
Having a plan in place and being conscious of
your strengths and weaknesses can aid in your race to reach your goals. If you
need assistance planning out your 2019, start with the DMI S.M.A.R.T. Goals
Method Brochure.
On your mark … get set … go! Happy New Year!
JULIA FRIEDLAND -
STRATEGIC MARKETING COORDINATOR
Julia specializes in content development,
social media marketing, and strategy within the DMI Marketing team. She brings
a unique and creative perspective to the growing team. Along with graduating
with a Bachelor’s Degree in Psychology and a minor in Business Administration
from the University of New Hampshire, Julia's career has been spent working in
marketing and also directly with clients in the financial industry. At DMI, she
continues to develop marketing strategies to help advisors grow their business.
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