Artificial intelligence in
healthcare is expected to play a significant role in bringing a $15.7 trillion
boost to the global economy.
February 28,
2019 - Advances in artificial intelligence within the healthcare
industry will contribute significantly to the $15.7 trillion economic boost
related to machine learning, according to a new report from PwC.
The firm anticipates
a 14.5 percent increase in North America’s GDP by 2030, driven largely by AI’s
ability to reduce waste, and support better decision-making.
Gains in productivity
are expected to contribute $6.6 trillion to the overall total.
“From the personal
assistants in our mobile phones, to the profiling, customization, and
cyber protection that lie behind more and more of our commercial
interactions, AI touches almost every aspect of our lives. And it’s only
just getting started,” the report said.
“AI is set to be the
key source of transformation, disruption and competitive advantage in today’s
fast changing economy.”
The healthcare
industry topped PwC’s list of industries ripe for significant disruption, sharing
the number one spot with the automotive sector.
Every part of
healthcare is lining up for change: providers, pharma and life sciences,
payers, and consumers should all prepare for deeper integration of artificial
intelligence into their processes and experiences.
“AI-powered
diagnostics use the patient’s unique history as a baseline against which small
deviations flag a possible health condition in need of further investigation
and treatment,” the report explains.
“AI is initially
likely to be adopted as an aid, rather than replacement, for
human physicians. It will augment physicians’ diagnoses, but in the process
also provide valuable insights for the AI to learn continuously and improve.”
Despite the huge
potential, however, healthcare is likely to see slower adoption than many other
industries.
Sectors such as
retail, logistics, and financial services may have more immediately obvious
opportunities for automation, and are more likely than healthcare to see
widespread adoption within the next one to three years.
While 54 percent of
retail organizations are expected to reach AI maturity by 2022, just 37 percent
of healthcare entities are likely to do the same.
The financial
services sector is anticipated to be fully AI-driven within the next seven
years, but 40 percent of healthcare stakeholders will still need to work on
infusing artificial intelligence into their operations during that time period.
Healthcare faces
different challenges than these other industries, including strict privacy and
security regulations and a deeply-rooted legacy technology environment, both of
which make it difficult for organizations
to apply machine learning techniques to their
data assets.
In addition,
healthcare organizations tend to face pushback from employees when introducing
changes to workflows, especially when those changes raise the fear of job loss
or alterations to the patient-provider relationship.
All of these issues
have combined to produce skepticism around AI in healthcare that has limited
and slowed adoption.
In 2017, more than a
third of organizations responding to a HIMSS Analytics survey said they are planning
to wait until AI is much more mature before implementing machine learning tools
into their organizations.
A quarter added that
they could not see a clear business case for AI, and 19 percent stated that the
opportunities for machine learning were hard to understand.
Artificial
intelligence has advanced significantly since that time, even though only two
years have passed. However, PwC still sees the same barriers and challenges
in the current environment.
In order to
bring AI into healthcare at scale, “it would be necessary to address concerns
over the privacy and protection of sensitive health data,” the report states.
“The complexity of
human biology and the need for further technological development also mean than
some of the more advanced applications may take time to reach their potential
and gain acceptance from patients, healthcare providers and regulators.”
Clinical staff will
need to be introduced to AI-driven clinical decision support slowly and
carefully in order to overcome resistance and encourage adoption, PwC
suggested.
“Continuous
interaction between human physicians and the AI-powered diagnostics will
enhance the accuracy of the systems and, over time, provide enough confidence
for humans to delegate the task entirely to the AI system to operate
autonomously,” the report said.
“Faster and more accurate
diagnoses and more personalized treatment in the short and medium-term, which
would pave the way for longer-term breakthroughs in areas such as intelligent
implants.”
In the short term,
however, there are numerous opportunities to automate administrative tasks and
financial transactions, the brief added.
The insurance side of
the industry may be particularly ripe for near-term disruption, since automated
scheduling and claims processing are likely to face far less resistance than
patient-facing tasks.
Provider
organizations also appear more willing to delegate non-clinical tasks to
artificial intelligence, and are currently exploring opportunities to improve
patient experiences through virtual assistants, AI applications, and
other consumer-friendly tools.
Leveraging artificial
intelligence to improve EHR workflows is another area of promise that is
already bearing fruit. The majority of large health IT vendors are quickly integratingmachine learning
into their technology offerings in order to streamline administrative processes
and reduce frustration among end-users.
Using non-clinical
avenues to introduce AI into the healthcare environment may be the optimal
approach for healthcare organizations facing wariness from clinicians but still
interested in staying on the cutting edge of technology.
“Doing nothing is not
a feasible option,” cautioned PwC. “It’s easy to dismiss a lot of what’s said
about AI as hype. Yet as our analysis underlines, without decisive response,
many well established enterprises and even whole business models are at risk of
being rendered obsolete.”
PwC advises organizations to assess themselves for vulnerabilities
to disruption, identify opportunities to proactively embrace AI, and start
quickly building up talent to incorporate AI into the organization.
“Get this right and creativity,
collaboration and decision making within your organization can all be
empowered. You’ll have the potential to understand customer behavior and
anticipate and respond to their individual needs with a precision and foresight
that have never been possible before.”
“As a business leader, you may
therefore have to take a leap of faith,” the report concluded. “The prize is
being far more capable, in a far more relevant way, than your business could
ever be without the infinite possibilities of AI.”
https://healthitanalytics.com/news/healthcare-ai-to-play-major-role-in-15.7-trillion-economic-boost?eid=CXTEL000000460294&elqCampaignId=8732&elqTrackId=a543e25ce45b4c07b77b31fa17125a52&elq=0a2c5b6d680f4b06a33f5487fc3af829&elqaid=9200&elqat=1&elqCampaignId=8732
No comments:
Post a Comment