Health Insurance Marketplace Theme Weeks, Champions for Coverage Kickoff Event Announced Today, the Centers for Medicare & Medicaid Services (CMS) is announcing the Marketplace Open Enrollment Period Theme Weeks and an upcoming Champions for Coverage kickoff event. As a reminder, Open Enrollment begins on November 1, 2021 and ends on January 15, 2022. Please read below for important information regarding the Open Enrollment Theme Weeks and Champions for Coverage kickoff event. Champions for Coverage Kickoff Event: Monday, October 25, 2021 at 2:00 PM ET  Please Join us for the Champions for Coverage Kickoff Event. If you are not yet a Champion for Coverage organization, join us to learn more. As a Champion for Coverage organization or an organization that wants to learn more and become a Champion for Coverage, you are invited to join the U.S. Department of Health and Human Services (HHS) for a Champions for Coverage kickoff meeting. During this meeting, HHS will share more information on the Champions for Coverage program, provide Champions for Coverage with critical information and resources to successfully help consumers navigate the Health Insurance Marketplace Open Enrollment Period from November 1, 2021 to January 15, 2022. A special guest will also join the meeting. When: Monday, October 25, 2021, 2:00 PM ET – 3:00 PM ET Who should attend: YOU! This kickoff celebration is for Champions for Coverage organizations and organizations who want to learn more! RSVP: Register Please RSVP by Monday, October 25, 2021 at 10:00 AM ET. After registering, you will receive a confirmation email containing information about joining the kickoff event.  Please send all questions to Champion@cms.hhs.gov. CMS is announcing the Theme Weeks for the Health Insurance Marketplace Open Enrollment Period Each week during Open Enrollment, CMS and its partners will highlight and target certain audiences for the week to share information and enroll uninsured, underinsured, and others in the Federally Facilitated Marketplace. The Theme Weeks are below and your call to action is to promote each theme week during the open enrollment period. We have ideas on how to share the good news about the Health Insurance Marketplace Open Enrollment Period on our Champions for Coverage page. Learn more about the Champions for Coverage program and join our Kickoff call on Monday, October 25th at 2:00 PM ET.  Please join us in sharing these messages each Theme Week: November 2021 Week of November 1: November 1: Open Enrollment Begins Week of November 7th:  Black Americans Week of Action Pre-Existing Conditions/Disability Week of Action November 11: Veteran’s Day Week of November 14th: Latino Week of Action Men’s Week of Action Rural Week of Action Early Childhood Education Workers Week of Action Week of November 21st:  Thankful for Coverage Week of Action Small Business Saturday is November 27 (highlight self-employed consumers) Week of November 28th: LGBTQ Week of Action World AIDS Day is December 1 Hanukkah is November 29   December 2021 Week of December 5th: Faith Week of Action Gig Workers Week of Action Week of December 12th: AAPI Week of Action American Indians/Alaska Natives/Tribal Week of Action Women’s Week of Action December 15 – Last Chance to get Coverage by January 1 Week of December 19th: Give the Gift of Health Care Week Christmas is on December 25 Week of December 26th: Health and Wellness/New Year’s Resolution Week of Action Start the New Year Healthy January 2022 Week of January 2nd: Young Adult Week of Action (18-34) January 7 is National Youth Enrollment Day  Young Families Week of January 9th: Last Chance Week of Action - Deadline Focus and Strong Final Push