How Insurers Can Use Behavioral
Economics Approaches to Make Improvements – Bringing BE to the Forefront
By Keith Brown and Heidi Alpren, Thursday, October 7, 2021 3:00
AM
Region: North America
At Gen Re, we often talk about
ways to actively utilize Behavioral Economics (BE) approaches – in fact, one of
our favorite catchphrases is “putting BE into action.” Implementing these
important tools can help insurers in many ways, from developing effective...
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