|
“Lack of information,
and explicit misinformation, about the safety of the COVID-19 vaccines in
pregnancy and on fertility have kept many from getting this protection
for themselves and baby,” said Tina Hoff, Senior Vice President for KFF
and Director of KFF’s Social Impact Media Program.
According to a recent KFF
COVID-19 Vaccine Monitor, only 39 percent of those who were
pregnant or planning to become pregnant said they were either “very
confident” or “somewhat confident” the COVID-19 vaccines are safe for
pregnant people. Nearly six in ten (57%) say they are not confident the
vaccines are safe for them. Healthcare workers are consistently named as
those most trusted to address questions about the COVID-19 vaccines.
The CDC, American College of Obstetricians and Gynecologists, American
College of Nurse-Midwives and American Association of Nurse
Practitioners, among other leading medical groups, all strongly recommend
the COVID-19 vaccine for those currently, recently or considering
pregnancy.
The messaging also reinforces the benefits of getting vaccinated in
protecting the newborn. As Dr. Crear-Perry, who founded and leads the
National Birth Equity Collaborative, says in a video, “If you're thinking
about what can I do to really be healthy, because I'm nervous about COVID
and I want my baby to be healthy and I want to be healthy, the vaccine is
the best way for you and your baby to be healthy.”
THE
CONVERSATION / LA CONVERSACIÓN offers an expansive, living video
library of more than 300 FAQ videos featuring a diverse group
of more than 30 healthcare workers of color. Since launching in March of
2021, the campaign has had more than 118 million video views on
digital/social media, totaling more than 62 million minutes watched, with
a focus on Black and Latinx communities. It is presented with the Black
Coalition Against COVID and Unidos US. The American Academy of Pediatrics
is a partner on a series for parents and caregivers about the COVID-19
vaccine and children. YouTube, Google, Facebook, Twitter and Pinterest
are promoting the messaging on their platforms as part of efforts to
amplify trusted voices on COVID-19.
All content is available
rights-free and designed to be shared on social media and can be easily
embedded on websites. A community
toolkit provides additional graphics and promotions to extend
reach of the messaging.
For more information about THE CONVERSATION / LA CONVERSACIÓN go to:
www.BetweenUsAboutUs.org
l www.EntreNosotrosSobreNosotros.org
www.youtube.com/GreaterThanCOVID
KFF (Kaiser
Family Foundation) is a national nonprofit leader in
health policy analysis and polling, journalism and social impact media.
No affiliation with Kaiser Permanente. Visit the COVID-19
Vaccine Monitor Dashboard, Racial
Equity and Health topic page and KHN.
Greater
Than COVID is a public information initiative from KFF to help
individuals take charge of their health during the evolving COVID-19
public health crisis. Tailored media messages and community tools address
information needs about the vaccines.
|
No comments:
Post a Comment