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This isn't one of our
statistics for this newsletter, but there are over 300 BILLION
emails sent per day! Your prospects and customers are getting A LOT of emails
daily and so the challenge of getting your emails read let alone replied to
has never been bigger.
Today we're going to
share 18 AMAZING
email statistics to help you and your sales team understand what is working
right now in 2022 and how you can get more of your sales emails read and
replied to and turned into pipeline and sales!
Let's dig
in:
1) Globally, FRIDAYS
see the highest email open rates (nearly 19%), compared to the lowest open
rates on Saturdays (17%). (Campaign Monitor)
2) Using ROI language
in cold emails DECREASES success rates by 15% (Gong)
3) 86% of business
professionals PREFER email as a communication medium (EmailAnalytics)
4) Emails with
PERSONALISED subject lines get 50% higher open rates (Lifecycle)
5) 99% of email users
check their inbox EVERY DAY (OptinMonster)
6) You are 2X more
likely to book a meeting during a cold email when asking for your prospects
INTEREST and not their time (Gong)
7) There is a SPIKE
in email interest between 05:00am and 06:00am (Mashable)
8) Emails with
signatures and a photo receive 32% more replies (Snov)
9) Adding the
prospect's COMPANY name in the subject can increase open rates by 22% (Outreach)
10) Win rates are
over 30% greater when pricing is discussed on the phone AND email (Gong)
11) Following up
within an HOUR by email increases chances of success by 7X (EmailAnalytics)
12) Emails with an
EMOJI in the subject line show a 56% higher open rate (Snov)
13) Subject lines
that include a QUESTION get 21% higher open rates (Hunter)
14) Salespeople spend
21% of their DAY writing emails (HubSpot)
15) 90% say a VIDEO
helps them make a purchasing decision (Snov)
16) Asking for a
specific DAY & TIME during email increases success by 37% (Gong)
17) Emails with
"fw" in the subject line are 17% less likely to be opened (Business2Community)
18) Emails have a 2X
HIGHER return than cold calling (HubSpot)
Now we
have 2 BIG email tips for sales teams out there...
The first one is use
templates that WORK! Last week we published 9 cold email templates for 2022
which you can read and use here
We also have another
big tip...
Stop wasting time! Pipedrive CRM
has 2 easy time-saving ways to track email conversations plus automatically
connect your emails to your contacts and deals, so you'll have a FULL overview of
everything that's happening in one place.
·
Full email sync
·
Smart email BCC
·
Full control of
your information
·
Email templates
included
·
Email tracking
·
Email scheduling
Pipedrive
is one of the world's best CRM's used by over 100,000+ companies
in 179 countries. You can try it for
free right here. The best sales managers
choose Pipedrive because it is DESIGNED for sales teams and has
been voted the easiest to use CRM.
They normally offer
14-day free trial but if you follow one of our links in this newsletter
you'll be able to get an extended 30-day free trial and as a bonus,
if you choose to use Pipedrive after
your trial, you'll get 20% discount on your first year (that's a
pretty amazing offer if we're honest!).
If you're potentially
interested in trying Pipedrive out,
we have a few extra resources that might help:
VIDEO - The 5 best
features of Pipedrive CRM
ATICLE - 10 reasons
salespeople LOVE Pipedrive CRM
VIDEO - Import prospect
details instantly from LinkedIn using Pipedrive
ARTICLE - Why salespeople are
switching from their current CRM to Pipedrive CRM
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