CHART REVIEW Examining JUUL’s Role in the Youth Nicotine Epidemic

Ryan Haygood, Health Policy Intern

The House Oversight Committee questioned JUUL executives on Thursday as part of a two-day hearing entitled, “Examining JUUL’s Role in the Youth Nicotine Epidemic.” E-cigarette use among U.S. high school students grew at 78 percent from 2017 to 2018, breaking a brief slump in popularity since 2015. Between 2015 and 2018, frequency of use has also increased by 50 percent – from 8 to 12 days per month on average – as shown below by the increasing share of users who report 10 or more days of use per month. The New York Times has reported on efforts from JUUL to encourage e-cigarette uptake through youth programs. For its part, the Food and Drug Administration last year began reorienting its highly effective anti-cigarette campaign, “The Real Cost,” to educate youth about e-cigarettes’ risks, which include nicotine addiction, harms to brain development, and diminished lung health.

https://www.americanactionforum.org/weekly-checkup/drug-prices-arbitration-and-leveraging-the-market/#ixzz5vBrjHTjT
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