By Paige Minemyer | Jul 23, 2020 1:32pm
As employers’
attitudes toward high-deductible health plans begin to shift, Aetna is
launching two new plan benefit designs aimed to address their concerns.
The new designs,
called Upfront Advantage and Flexible Five, offer members coverage for
some preventive services before they meet their deductibles. In Upfront Advantage,
members will have access to services worth up to $500 for an
individual and $1,000 for a family for free before their deductible is
met.
In Flexible Five,
members will instead be offered five coupons per person for these services; a
family of four, for example, would receive 20 coupons that can be applied
to services such as primary care visits, behavioral health visits,
urgent care, lab tests or x-rays conducted during those visits and
generic drugs.
Justin Steinman, vice
president and health of product solutions and management at Aetna, told Fierce
Healthcare that Aetna President Karen Lynch directed the team to begin
developing some alternatives to traditional high-deductible plans about a year
ago, and market research indicated that 86% of members fail to meet their
deductible in a calendar year.
The goal in
the new designs is to push high-deductible health plan members to seek out
routine and preventive care that they need and may be avoiding due to cost,
while also avoiding a massive hike in costs for the plan sponsor, he
said.
“It really feels like
a win-win for both the employer and the employee,” he said.
The plan covers the
cost of the services provided upfront by boosting the deductible, Steinman
said, a decision that will have a limited impact on most members who are
already failing to meet that benchmark with their care needs.
It also eliminates an
associated health savings account, which are often paired with HDHPs to encourage
members to save to cover their health costs, though research suggests they rarely
take advantage of them.
Employers heartily
embraced high-deductible health plans as a way to drive down health
benefit costs, with enrollment in such plans rising from 25.3% in 2010 to
40% in 2016. However, they’ve had a change of heart about such coverage of late
as continuing to shift health costs on to employees becomes untenable.
Steinman said that
Aetna developed its new plan designs with feedback from several of its national
large employer clients, and that interest has been high from, for example,
retail companies with distribution centers and store associates, or large
manufacturers.
Financial pressures
related to COVID-19 are also driving demand for other approaches to plan
design, he said.
“We're hearing from
employers loud and clear: ‘Give us some alternatives to high-deductible health
plans,’” Steinman said.
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