"Our goal was to add a plan
that simplified the cost-sharing experience for our members. This plan has a
unique design where the member only pays a 30% coinsurance for their medical
benefits, instead of the normal experience of paying a deductible, copays and
coinsurance."
— Meghan
O'Brien, a spokesperson for Blue Cross Blue Shield of Michigan, spoke with
AIS's Health Plan Weekly
about how Blues plans are preparing for the 2020 Affordable Care Act individual
market, with some insurers re-entering the market place, and others innovating
new product ideas.
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